Alfredo Fernández and Vladimir de Goiti join FLUZO to drive commercial development in the DACH region and France, respectively.
FLUZO, a MarTech company specializing in cross-media advertising measurement, continues to expand its team and commercial department across various markets. In recent weeks, the company has added Vladimir de Goiti as Sales Executive for the French market, María Rabanal for Spain, and, more recently, Alfredo Fernández for the DACH region.
With solid experience in these markets and a strong track record in the commercial side of tech start-ups, Alfredo, who holds a Bachelor's and Master's in Economics from the University of Heidelberg in Germany and a Postgraduate Degree in Finance, brings valuable knowledge to the team.
Before joining FLUZO, he served as Country Manager at beBee, a global job search and professional networking platform. Prior to that, he was SaaS Sales Manager at Doofinder, a company specializing in software solutions for B2B e-commerce.
Additionally, Alfredo has more than four years of experience as Senior International Account Manager at Santander México, where he led client prospecting, financial product management, and multinational account retention.
“The skills and experience of these professionals, combined with the support of highly reputable local panel-partners such as Talk Online, MIS Group, and, of course, Netquest, make for the perfect strategy to strengthen our presence in Spain and other international markets among advertisers, agencies, and media,” says José Luis García, CEO of FLUZO.