Deloitte Tech Growth Leaders
See far. Go further
Your ads travel far. We measure the whole journey, so you know exactly how to take them further.
Data-lovers work with us:
YouTube drove the most recall this wave, by far:
CTV led the incrementality game on the target:
+15pt
TV saturated from week 2. Heavy viewers hit 33x frequency:
Audio worked the mornings everyone else forgot:
Top 3 channels by reach:
Recommended shift: CTV led the incrementality game on the target:
- CTV +12%
- Radio -7%
One platform for every campaign. It reads what actually happened, models what happens if you move something, and shows you where you stand in your market. in one connected system, enhanced by AI-driven decision support.
Turn measurement into decisions
Compare everything. Finally.
Every medium speaks FLUZO: TV, CTV, YouTube, Spotify, radio, cinema, OOH. One methodology, one source, one view of your entire media mix.
Truly deduplicated Reach & Frequency — for brands, agencies and media platforms.
See where your budget works. Cut the waste. Invest in what drives results
17%
Social
31%
CTV
43%
TV
+13%
Incremental Reach
+5%
Brand Recall
Real life goes in
We follow the ad wherever it appears. In a podcast while you shower. On Youtube, while you have breakfast. In the series you watch from your hotel room. One single source, with no blind spots and nothing counted twice.
Real decisions come out
That's just the starting point. We layer in impact data — brand lift, digital behaviour, store footfall — and the questions start answering themselves. Who you're overexposing. Which creative earned its money. Where the next euro does the most work.
The whole thing, in one minute
Every screen, every market, one language — and all of it connected to what actually happened next.
We capture real exposure through ACR, geolocation and digital behaviour, inside a single panel of real people and real devices. Then we connect it to outcomes: brand lift to see if perception moved, digital behaviour to see what people did next, footfall to see where they went.
One source. Every medium. Advertising ROI, observed, not estimated.
Case studies
Real data. Real decisions
48 million Brazilians held their breath for a single word: "Neymar"
When Ancelotti said "Neymar," nearly a third of the country was watching. We measured the World Cup 2026's first viral moment.
Whose backyard is it anyway? We tracked Adidas' Backyard Legends
We tracked Adidas' Backyard Legends across the home markets of its four stars: Messi, Bellingham, Mbappé and Lamine Yamal. Same campaign, four very different shapes.
CUPRA: When Every Medium Pulls Its Weight
How CUPRA and PHD built a near-total reach campaign across every medium, and FLUZO measured every single impact.
This is how TV, Radio and Twitch divide the football audience (and its advertising)
38.6% of the population followed football on TV, radio or Twitch between October and December in Spain
